Pearls of (Pillow) Wisdom

I haven’t been at the pillow line very long, but I’ve already learned a few crucial lessons along the way.

1-Do no get sidetracked from your original business plan and strategy (i.e. just because you fall in love with baby fabric doesn’t mean you should branch into a baby line when you haven’t even finished launching the main line)

2-Stay focused on fulfillment using the initial fabrics you selected so you have samples and inventory, just in case a boutique is willing to carry your product – which is the whole point, right?!

3-Try not to have a medical emergency which can really throw the whole business plan out of whack!

4-Instead of boo hooing over said medical emergency, focus on the things you CAN do so your business doesn’t lose momentum, like order business cards (that look like pillows) which everyone has asked for and you haven’t been able to provide

5-Take pictures in your own home to showcase pillows for future brochures and website applications

Hope that you continue to learn from the process and remember to be thankful for the things you do have in life like a new house, an adorable husband, the sweetest dogs ever, loving family members who bring you yummy dinners, and a really fun business idea that could literally go anywhere!

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1 Comment (+add yours?)

  1. Kristi Burgess
    Apr 27, 2011 @ 19:25:10

    Yeah for pillows! And starting your own business. The pillows look great! Keep your head up (or down pillows). Maybe there is a marketing slogan in that! Love, K

    Reply

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